The Mercer Opens
July 1, 2025
THE MERCER RESTAURANT OPENS TO AN INSTANT HUNGRY AUDIENCE USHERING IN A NEW ERA OF DINING AND HOSPITALITY AT THE BILTMORE’S ESPLANADE

PHOENIX, (July 1, 2025) – A new jewel in the Biltmore crown, is now open at the recently remodeled
Esplanade.
A newly created concept led by industry veterans, Rick Phillips and Peter Hearn of 151 Hospitality, The
Mercer, reimagines the legacy of its iconic predecessor, MercBar, into a stylish, American Bistro and
martini destination. Housed in a sophisticated, 3,000 square-foot space, The Mercer seamlessly blends
elevated simplicity with thoughtful detail—from the curated art and photos within its wood clad walls and
ceiling, to a music program that ranges from Bridgette Bardot to Willie Bobo and of course, to each
carefully crafted plate.
"There’s great complexity to true simplicity. Today, people toss around labels to describe food and
hospitality to the extent that they have lost their true meaning. It may seem to ‘just be’ a martini or a
burger, but is it? We put a lot of thought and heart into every detail. We want to deliver an experience this
town is deserving of and not to just be found in other cities,” says Phillips and Hearn, Co-founders of 151
Hospitality.
Inspired by world-renowned martini institutions like The Connaught and Duke’s Bar in London, The
Mercer features a highly tailored martini program, with every drink made-to-order based on guest
preferences and served in a refined setting. Complementing the cocktail experience is a meticulously
curated menu focusing on simple fare that brings a fresh perspective to American bistro classics. To
achieve this, Phillps and Hearn enlisted the services of local cocktail maven Jason Asher and his
company Juniper & Jigger. “We will always surround ourselves with the best talent available,” says Hearn.
Highlights include a selection of raw bar offerings—ultra-fresh oysters, seafood towers, sushi hand rolls,
and of course, caviar. Not all the offerings are highbrow by any means. The menu will include playful yet
polished appetizers like house-made Pigs in a Blanket crafted from heritage beef wrapped in a flaky
pastry dough and artfully prepared Lollipop Chicken Wings.
Main dishes range from elevated sandwiches at lunch, featuring a classic French Dip with house-roasted
Prime Rib, to their signature Dry-aged Mercer Burger made with Pat LaFrieda beef from NYC.
Guests can also expect house-made pastas, fresh seafood, premium steaks and chops, along with
rotating chef-driven features.
After dinner service, The Mercer transforms into a lively martini lounge with upbeat music, a specialty
dessert program paired with imaginative cocktails, and live entertainment on the weekends. It also
features a private room capable of dinner service for 30 people, special wine and spirit tastings, a new
patio seating up to 60 people and more.
Located at 2525 E. Camelback Road in Phoenix, The Mercer is now accepting reservations for service.
Hours M-F 11am-11pm, Saturday 4pm-11pm, and closed Sunday. Happy Hour is from M-F 3pm-6pm. For
reservations: http://www.themercerphx.com/reservations
ABOUT 151 HOSPITALITY
Co-founders and Operating Partners Peter Hearn and Rick Phillips named their Phoenix-based hospitality
group after the address of the original MercBar at 151 Mercer Street in New York City's SoHo
neighborhood, where they both began their hospitality journey. 151 Hospitality brings their smarts,
experience, style, and above all, their unwavering passion to each restaurant concept. For more
information, visit www.151hospitality.com. Follow 151 Hospitality and their concepts on Instagram:
@151HospitalityGroup, @camellobiltmore, @themercerphx and @littlepickleaz.